This clip makes use of a technique called 2.5D animation, where a static 2D photo is made into a 3D motion piece. The additional dimension is great for drawing viewers in and creating a more engaging interactive piece.
The Blue Planet Tour LOGOS
Sketches & Refinement After Feedback
The feedback from the class was that the logos with the curved strokes through the A, B and P (bottom centre) were the most effective, and that the curve could be more accented.
Another piece of feedback was to not apply the curved stroke to so many letters because the beauty of it gets lost amongst the other letters. I compared this to the original sketches and only having the A curved was more effective than multiple letters being curved.
Poster Iterations & Refinement After Feedback
Feedback: these posters above look nice but they look like book covers
Layering and changes in opacity are effective but the middle is too bright, should make it dimmer.
The circles are too big and seem to blend into the background too much - they don’t pop out at the viewer.