Yuja-Tea-GIF.gif

Four Seasons Korean Tea

Four Seasons Korean Tea

 

Packaging Design

A modern pattern inspired by South Korean culture was designed and applied to packaging for Yuja Tea, a popular South Korean citrus beverage. A research visit to The MET museum led to a unique pattern stemming from visual motifs found on traditional South Korean celadon ceramics.

 
Culture assigment.jpg
 
Cultural assignment - South Korea .jpg
ColourTheory1.jpg
Cultural+assignment+-+South+Korea+4.jpg
Cultural%2Bassignment%2B-%2BSouth%2BKorea%2B6.jpg
ColourTheory2.jpg
A colour tetrad was chosen, which each hue representing a season. The muted tones have an elegant Korean sensibility to them.

A colour tetrad was chosen, which each hue representing a season. The muted tones have an elegant Korean sensibility to them.

Cultural assignment - South Korea 7.jpg
Cultural assignment - South Korea 9.jpg
Cultural assignment - South Korea 8.jpg
Cultural+assignment+-+South+Korea+10.jpg
Culture assigment 2.jpg