I shot and designed ads for Artsy Fine Jewellery, a boutique luxury fine jeweller in Hong Kong. The ad was designed to showcase their new jewellery collection whilst building the look of the existing brand. The ad was featured on the brand’s social media and in the event programme at the black tie 2018 Hong Kong Ivy Ball Gala, where over 600 guests were in attendance.
The One Moon Gala is a charity event held in Hong Kong later this year by women’s lawyer group FIDA to raise funds for Agape International Missions, a non-profit organisation helping victims of the child sex trade in Cambodia.
The invite design reflects the “one moon” theme, as the gala will be held on the day when the moon is the fullest and roundest in the lunar calendar. The deep navy blue is elegant and captures the feeling of the evening, while rising “moon” is a symbol of hope and light for the Cambodian children.